‘Spider-Man: No Way Home’ $202M Promo Push Biggest For Any Pandemic Tentpole, Fueled By Hyundai, TikTok, Fortnite & More
EXCLUSIVE: Sony Pictures is putting forth the biggest promotional campaign to date during the pandemic for any major studio wide release with Spider-Man: No Way Home; the global brand marketing value seeing $202M and a billion-plus reach. While that dollar figure is

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