Your Boyfriend Blush Starter Pack For Flushed, Youthful Skin

I have one main goal for my summer makeup routine: avoid looking ruddy seconds after stepping out of my apartment. It’s a difficult feat given the heat island effect of NYC, but it’s not impossible to combat sweltering temperatures so long as I use minimal product, plus the right primers and setting sprays.

The latest TikTok beauty trend, however, is all about appearing intentionally flushed and (dare I say?) sweaty. It’s called “boyfriend blush,” and it has officially become my favorite summer makeup hack. Keep reading for a low-down on the look and the best products to achieve effortlessly youthful cheeks. Your streamlined beauty routine is waiting!

What Is Boyfriend Blush?