Smythe Backs the Women, Life, Freedom Movement + More News


Photography courtesy of Smythe

Including a whimsical Canada Goose collection.

Smythe raises funds for human rights issues in Iran

Photography courtesy of Smythe

In an effort to celebrate women all over the world, womenswear brand Smythe has tapped garment graffiti artist Chiara Catalano to hand paint empowering messaging on the backs of jackets and blazers. But this is no ordinary collection. The pieces are meant to continue making noise about the “Women, Life, Freedom” movement in Iran, and will be auctioned off online from March 30 to April 2 to raise funds for Amnesty International. The collection’s big reveal is set for International Women’s Day (March 8), and will be on display at Smythe’s Toronto store all month long.

Introducing luxury outerwear brand Séda

Photography courtesy of Séda

Luxury meets outerwear with Séda, a new Canadian-made label launching worldwide on March 6. Blending the north’s diverse weather spectrum with unmistakable European design, each Séda coat takes tailoring to a new level. Think cozy wool, clean lines and surprising silhouettes. Plus, all their pieces are ethically produced in small batches.

Canada Goose protects the polar bears

Photography courtesy of Canada Goose

Canada Goose’s latest release is all about the protection and conservation of polar bears. The brand has collaborated with Italian artist Paola Pivi who uses her whimsical lens to place vibrant colours and adorable baby bears on spring essentials like fleece zip-ups, puffer vests and bucket hats. What’s more, a portion of every sale from the collection will be donated to Polar Bears International in support of their efforts to preserve the threatened animal.

Lizzo’s blossoming shapewear brand reveals a new headlining collection

Photography courtesy of Yitty

Lizzo really is a breath of fresh air. The four-time Grammy Award winner’s shapewear brand Yitty is using florals and bright tones across its all-new Baddie in Bloom! collection, and it’s giving us major spring fever. The shapewear has level two compression to hug and celebrate every inch of you.

Aritzia celebrates women this March

Photography courtesy of Aritzia

“There’s no one correct way to approach being a woman,” says D’Ara Nazaryan, an artist tapped by Aritzia for their International Women’s Day collection. Building off of the brand’s annual Women to the Power of Women campaign, Nazaryan and two other artists, Huyen Dinh and Carmi Grau, have designed illustrations for T-shirts and hoodies, each interpreting what it means to be a woman. The entire proceeds from this collection will go toward Aritzia Community partners who support women and girls, with a maximum donation of $60,000.





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